Privacy Policy


At Lilias Active (“Company”, “we”, “us”, or “our”) we care deeply about protecting your privacy. We’re providing this Privacy Policy to explain our practices regarding the collection, use and disclosure of the personal information that we receive through our website (the “Site”). When you visit our Site and use our services, you trust us with your personal information. We take your privacy very seriously and in this Privacy Policy, we seek to explain to you in the clearest way possible what information we collect, how we use it and what rights you have in relation to it. We hope you take some time to read through it carefully, as it is important. 

This Privacy Policy applies to all information collected through our Site, and/or any related services, sales, marketing or events (we refer to them collectively in this Privacy Policy as the (“Service“). Also, please note that, unless we define a term in this Privacy Policy, all capitalized terms used in this Privacy Policy have the same meaning as in our Terms of Use. So, please make sure that you have read and understood our Terms of Use. 

By using any of our Services, or by providing us your personal information, you agree to this Privacy Policy and agree to be bound by our Terms of Use. If there are any terms in this Privacy Policy that you do not agree with, please discontinue the use of our Site and our services. If you have any questions or concerns about our policy or our practices with regards to your personal data, please contact us at: 


We collect information about you in a range of forms, including personal information. As used in this Policy, “personal information” is defined to include any information which, either alone or in combination with other information we process about you, identifies you as an individual, including, for example, your name, postal address, email address and telephone number. 


We will only process your personal information in accordance with applicable data protection and privacy laws. We need certain personal information in order to provide you with access to our Website and Service. If you are registering with us, you will be asked to tick to agree to provide this information in order to access our Website/ Service, subscribe to our products, or view our content. This consent provides us with the legal basis we require under applicable law to process your information. You maintain the right to withdraw such consent at any time. If you do not agree to our use of your personal information in line with this Policy, please do not use our Website or our Service 

2. COLLECTING YOUR PERSONAL INFORMATION We collect information about you in the following ways: 

i. Information You Give Us. This includes: 

a. the personal data you provide when you register to use our Website/Service, including your name, postal address, email address, telephone number, username, password and demographic information (such as your gender); b. the personal data you provide for financial account information, such as credit card number and other payment information. Please note, we do not retain credit card information; c. the personal data you provide when you subscribe to our services ,what you subscribe, 

and how frequently you subscribe; d. the personal data that may be contained in any video, comment or other submission you 

upload or post to the Website; e. the personal data you provide in connection with our rewards program and other 

promotions we run on the Website; f. the personal data you provide when you report a problem with our Website/Service or 

when we provide you with customer support; g. the personal data you provide when you correspond with us by phone, email or 

otherwise; and h. the personal data you provide when you connect your account to another service such as LinkedIn, Facebook or Twitter, the other service may send us your registration or profile information on that service that you authorise. This information enables cross-platform data sharing to improve your user experience. 

ii. Information We Automatically Collect 

We automatically collect certain information when you visit, use or navigate the Site and/or App. This information does not reveal your specific identity (such as your name or contact information) but may include device and usage information, such as your IP address, browser and device characteristics, operating system, language preferences, referring URLs, device name, country, location, information about how and when you use our Site and/or App and other technical information. If you access our Site with your device, we may automatically collect device information (such as your device ID, model and manufacturer), operating system, version information and IP address. This information is primarily needed to maintain the security and operation of our Site and/or App, and for our internal analytics and reporting purposes. 

Like many businesses, we also collect information through cookies and similar technologies. You can find out more about this in our Cookie Policy. 

Information from Social Networking Sites 

Our Website/Service include interfaces that allow you to connect with social networking sites (each a “SNS”). If you connect to a SNS through our Website or Service, you authorise us to access, use and store the information that you agreed the SNS could provide to us based on your settings on that SNS. We will access, use and store that information in accordance with this Policy. You can revoke our access to the information you provide in this way at any time by amending the appropriate settings from within your account settings on the applicable SNS. 

iii. Information Collected From Other Sources 

We may acquire information from other trusted sources to update or supplement the information that you provide or that we collect automatically. We may use this information to help us maintain the accuracy of the information we collect, to target our communications so that we can inform you of products, services or other offers that may be of interest to you, and for internal business analysis or other business purposes. 

iv. Combination of Information 

We may combine the information we receive from and about you, including information you provide to us and information we automatically collect through our online services, as well as information collected offline, across other computers or devices that you may use, and from third party sources. 

3. COOKIES AND OTHER TRACKING TECHNOLOGIES? We may use cookies and similar tracking technologies (such as web beacons and pixels) to access or store information. Specific information about how we use such technologies and how you can refuse certain cookies is set out in our Cookie Policy. 


We may use personal information we collect from and about you for a variety of business purposes, including to: 

a. to operate, maintain, and improve our Site and Service; b. to manage your account, including to communicate with you regarding your subscriptions, purchases, accounts, and requests for information if you have an account with us; c. to operate and administer our rewards program and other promotions you participate in 

on our Website; d. to respond to your comments and questions and to provide customer service; 

e. to send information including technical notices, updates, security alerts, and support 

and administrative messages; f. with your consent, to send you marketing e-mails about upcoming promotions, and other news, including information about products and services offered by us and our affiliates. You may opt-out of receiving such information at any time: such marketing emails tell you how to “opt-out.” Please note, even if you opt out of receiving marketing emails, we may still send you non-marketing emails. Non-marketing emails include emails about your account with us and our business dealings with you; g. to process payments you make via our Site- We use the external payment system to process all our online payments. They have their own security and our data protection legislation compliant. We do not store your credit card details and we do not store your card’s security/CVV code. h. as we believe necessary or appropriate (a) to comply with applicable laws; (b) to comply with lawful requests and legal process, including to respond to requests from public and government authorities; (c) to enforce our Policy; and (d) to protect our rights, privacy, safety or property, and/or that of you or others; i. address problems with the Service or our business, and to protect the security or 

integrity of the Website and our business j. for analysis and study services; and k. as described in the “Sharing of your Personal Information” section below 

We also use anonymous or aggregated information to allow us to audit site usage, create marketing profiles, manage our relationship with advertisers, and to provide support services to us. This processing may involve profiling – for example to create audiences based on demographic or location-based information for marketing and customisation. 

We will have a lawful basis for processing your data if: 

a. We need to process your information in order to provide you with the products or 

service you have requested or to enter into a contract; b. You have consented to such processing; c. We have a legitimate interest for processing your data e.g., for fraud prevention; network and information systems security; data analytics; enhancing, modifying or improving our services; identifying usage trends; and/or d. We are legally obliged to process it. 

5. SHARING YOUR PERSONAL INFORMATION We do not share your personal information except in the limited circumstances described here. We may share your personal data with: 

i. Our Affiliates: We may share your information with our affiliates and subsidiaries 

bearing our brand for business, operational, promotional and marketing purposes. 

ii. Third Party Service Providers: We may share your information with third party service providers that provide business, professional or technical support functions for us (including to the extent necessary or desirable to fulfil or complete your transaction), help us operate our business and Website, or administer activities on our behalf. 

iii. Legal Obligations; Safety: We may access and disclose your data to respond to subpoenas, judicial processes, or government requests and investigations, or in connection with an investigation on matters related to public safety, as permitted by law, or otherwise as required by law. We may disclose your information to protect the security of our Website, servers, network systems, and databases. We also may disclose your information as necessary, if we believe that there has been a violation of our Terms of Service, any other legal document or contract related to our Service, or the rights of any third party. 

iv. Sale or Transfer of Business or Assets: We may sell or purchase assets during the normal course of our business. If another entity acquires us or any of our assets, data we have collected about you may be transferred to such entity. In addition, if any bankruptcy or reorganisation proceeding is brought by or against us, such data may be considered an asset of ours and may be sold or transferred to third parties. Should such a sale or transfer occur, we will use reasonable efforts to try to require that the transferee use personal data provided through our Service in a manner that is consistent with this Privacy Policy. 

v. Aggregate or Anonymous Non-Personal Information: We may also share aggregate, anonymous, or de-identified non-personal information with third parties for their marketing or analytics uses. 


This Privacy Policy only addresses the collection, processing and use (including disclosure) of information by us. Our Website/Services may contain various links to third-party websites. These sites may provide additional information, goods, services and/or promotions. These sites are owned and operated independently of us, and have their own separate privacy and data collection practices. Any information you provide to these Sites will be governed under the terms of their privacy policy, if any. We have no responsibility or liability whatsoever for the independent actions or policies of these independent sites, and is not responsible for the content or privacy practices of such sites. 


You are responsible for any content, including personal information, that you contribute to be posted, published or displayed on the Website/Services, or transmit to other users of the Services (collectively, "User Contributions"). Your User Contributions are posted on and transmitted to other users of the Website/Services at your own risk. Although we limit access to certain content, please be aware that no security measures are perfect or impenetrable. Additionally, we cannot control the actions of other users of the Website/ Services with whom you may choose to share your User Contributions; therefore, we cannot guarantee who will view your User Contributions. We are not responsible for circumvention by third parties of any privacy settings or security measures contained on the Services. You understand and acknowledge that, even after removal, copies of your User Contributions may remain viewable in cached and archived pages, or may have been copied or stored by other Services users. Proper access and use of information provided on the Services, including User Contributions is governed by this Privacy Policy and our Terms of Service and known or suspected violations should be reported to us directly. 

Uploading User Contributions to our Website/Services does not grant us ownership of the Contributions and all rights are retained by the original owner. We will not sell or monetise the Contributions you provide, nor pass them on to third parties. 


We may provide paid products and/or services within the Service. In that case, we use third-party services for payment processing (e.g. payment processors). We will not store or collect your payment card details. That information is provided directly to our third-party payment processors whose use of your personal information is governed by their Privacy Policy. These payment processors adhere to the standards set by PCI-DSS as managed by the PCI Security Standards Council, which is a joint effort of brands such as Visa, MasterCard, American Express and Discover. PCI-DSS requirements help ensure the secure handling of payment information. 


Your information, including personal data that we collect from you, may be transferred to, stored at and processed by us outside the country in which you reside, where data protection and privacy regulations may not offer the same level of protection as in other parts of the world. By accepting this Policy, you agree to this transfer, storing or processing. We will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this Policy. 


We have implemented technical measures designed to secure your personal information from accidental loss and from unauthorised access, use, alteration and disclosure. All information you provide to us is stored on secure servers behind firewalls. 

The safety and security of your information also depends on you. Where we have given you (or where you have chosen) a password for access to certain parts of our Services, you are responsible for keeping this password confidential. We ask you not to share your password with anyone. We urge you to be careful about giving out information in public areas of the Services. The information you share in public areas may be viewed by any user of the Services. 

Note that payment information goes straight to our payment provider without touching our servers. We therefore do not store or process your financial information on any part of our site. 

In the case of a data breach, we will notify relevant parties and authorities as soon as we become aware of it. 


We will retain your personal information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements. We will also keep your personal information for as long as your account is active or as needed to provide you services and to maintain a record of your transactions for financial reporting purposes. We retain archived copies of your information as required by law or for legitimate business purposes. 


Our Website and Service is not directed towards children aged below 18 years of age. If a parent or guardian becomes aware that his or her child has provided us with information without their consent, he or she should contact us. We will delete such information from our files as soon as reasonably practicable. 


Your key rights under data protection laws are: 

i. Opt-out. You may contact us anytime to opt-out of: (i) direct marketing communications; (ii) automated decision-making and/or profiling; (iii) our collection of sensitive personal data; (iv) any new processing of your personal information that we may carry out beyond the original purpose; or (v) the transfer of your personal data outside the EEA. Please note that your use of some of the Website/Services may be ineffective upon opt-out. 

ii. Access. You may access the information we hold about you at any time via your 

profile/account or by contacting us directly. 

iii. Amend. You can also contact us to update or correct any inaccuracies in your personal 


iv. Move. Your personal information is portable i.e. you have the flexibility to move your 

information to other service providers as you wish. 

v. Erase and forget. In certain situations, for example when the information we hold about 

you is no longer relevant or is incorrect, you can request that we erase your data. 

If you wish to exercise any of these rights, please contact us. In your request, please make clear: (i) what personal information is concerned; and (ii) which of the above rights you would like to enforce. For your protection, we may only implement requests with respect to the personal data associated with the particular email address that you use to send us your request, and we may need to verify your identity before implementing your request. We will try to comply with your request as soon as reasonably practicable and in any event, within one month of your request. Please note that we may need to retain certain information for recordkeeping purposes and/or to complete any transactions that you began prior to requesting such change or deletion. 


You agree that you shall indemnify us against costs, claims, demands or expenses incurred or made against us as a result of any breach by you of this Privacy Policy. 


It is our policy to post any changes we make to our privacy policy on this page. It is your responsibility to check this page from time to time to check for any change. Your continued use of the Website or our services shall be deemed to be your consent to such changes. 

16. CONTACTING US ABOUT PRIVACY ISSUES If you have any comments, suggestions or questions about this Privacy Policy, please contact us by email at: